Win Themes. Are they a real thing?
Win Themes. Hmm… How do you define a ‘win theme’? This is a question people often ask, especially if they are new to bidding. It is a question that is, seemingly, easy to
AI: Friend or Foe for Bid Writers?
Here are two quotes on artificial intelligence (AI). One takes a reasonably optimistic view, while the other is somewhat pessimistic. “Some people call this artificial intelligen
RIP (nearly) – the semi-colon.
I know this is a subject that has cropped up before but not in relation to bids; I am making a small attempt to correct that. Here are a couple of comments on the humble semi-colon
Using Graphics & Imagery In Bids The General Rules
1. Plan in advance Like everything relating to producing a great bid, thinking in advance helps. What types and examples of images do you feel will strengthen your case? What is mi
The Copy and Paste Corrective
Copy and paste is not a bad thing. In fact, it is helpful when answering a question you have answered many times before, or you need to get narrative onto the page quickly if you a
Myths and Legends in Bid Writing
There are a few common myths that often deter smaller companies from investing time and money in writing bids. It is as if there is a certain amount of received wisdom already bake
Three Common Myths About Writing Bids
There are a few common myths that often deter smaller companies from investing time and money in writing bids. Here at Bid Perfect we hear them regularly and thought we would write
Bid-ready or win-ready?
Are we bid-ready? This is a question asked by many SME businesses that have emerged from the start-up phase, won some clients and now want to grow their revenues through bid projec
Aristotle: bid writer extraordinaire
Aristotle’s Modes of Persuasion and how the principles help us in bid writingAbout two thousand years ago, Aristotle wrote Rhetoric, a seminal work of philosophy, which analysed
Random Capitalisation Syndrome
Are you suffering from RCS (Random Capitalisation Syndrome)? Here at Bid Perfect we read many bids (and other examples of business writing) each day. There are recurring issues tha